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The Effect of Perceived Socially Motivated Gamification on Purchase Intention: Does It Really Work?

2016·Mehmet Yüksel, Ahmet DURMAZ

Ahi Evran Üniversitesi Sosyal Bilimler Enstitüsü Dergisi·Cilt 2016/2-legacy-2634, Sayı 3

Firmalar müşterileriyle olan ilişkilerinde yenilikçi olmaya çalışmaktadırlar. Kendilerini farklılaştırmada ve daha fazla pazar payına sahip olmada pazarlama çabalarının oyunlaştırılması, organizasyonlar için yeni bir konsept olarak ortaya çıkmıştır. Birçok üçüncü parti firması artık oyunlaştırılmış hizmetleri kullanmakta ve oyuna benzer özellikleri ile …

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SOCIAL INFLUENCES ON THE STUDYING OF MATHEMATICS BY BLACK SOUTH AFRICAN LEARNERS

2016·Anass Bayaga, Xoliswa Mtose, Kofi Poku Quan-Baffour

Problems of Education in the 21st Century·Cilt 2010/23, Sayı 23

This study sought to explore how social factors influence learner’s Mathematical development. The respondents were selected according to a mixed method approach, where the dominate approach was quantitative method. The study was undertaken in was one science college in East …

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Identify the Motivational Factors to Affect the Higher Education Students to Learn Using Technology

2015·Hon Keung YAU, Alison Lai Fong CHENG, Wing Man HO

tojet·Cilt 2015/14, Sayı 2

The purpose of this study is twofold. Firstly, engineering students’ motivation in using technology for learning in one of Hong Kong universities is investigated. Secondly, new research model about students’ perception in using technology for learning is developed. Survey was …

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Influencer Effect during Coronavirus Period within the Framework of the Consumption Society

2021·Ali Murat Yel, Feyza Ünlü Dalayli

İnsan ve İnsan Bilim Kültür Sanat ve Düşünce Dergisi·Cilt 2021/8, Sayı 28-legacy-5385

Consumption culture is discussed by many theorists. Since most of societies are based on consumption, they started to be known as consumption society. Capitalist social understanding based on production in early days has become consumption-based in time and has shown …

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