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Derginin Adı: European Researcher
Cilt: 2014/14
Sayı: 88
Makale Başlık: Experience in Modeling A Strategy to Use Social Media in Processes of Scientific, Technological and Innovative Spheres: Linguistic and Rhetorical Approach
Makale Alternatif Dilde Başlık: Alternatif dilde başlık bulunmamaktadır. There is no article title in another language.)
Makale Eklenme Tarihi: 21.11.2015
Okunma Sayısı: 1
Makale Özeti: Modeling of a strategy to use social media in processes of scientific, technological and innovative spheres from the perspective of the linguistic and rhetorical (L&R) paradigm is presented as a series of sequential procedures: from formulation of conceptual frameworks to the characteristics of the organizational and management provisions. The article reveals design characteristics of the strategy including the tree of goals and formulates the directions of the strategy comprehensively reflecting social and technological aspects of the innovation process‘ development. In conclusion, the author considers the functions of the modeled strategy to use social media.
Alternatif Dilde Özet: Моделирование Стратегии использования социальных медиа в процессах научно- технической и инновационной сфер (далее – Стратегии) как инновационного процесса (ИП), включая разработку концептуальных основ и системы мониторинга результатов ее реализации, осуществлялось нами с опорой на концепции лингвориторической (ЛР) парадигмы [1–4] и педагогического проектирования [5], разработанные в рамках двух научных школ Сочинского государственного университета.

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