THE MODEL-CONSTRUCT OF AN INTERACTIVE MODULAR TEXTBOOK (TRAINING PROFILE “ADVERTISING AND PUBLIC RELATIONS”)
Problems of Education in the 21st CenturyCilt 2010/20, Sayı 20
The object of this study is educational literature, which forms the profile of a graduate (bachelors program focusing on the “Advertising and PR”). The subject are the principles and methods of organization of educational content, that increase the efficiency of …