THE COLLATERAL DAMAGE OF INFORMAL LEARNING, CREATION OF IDENTITY THROUGH THE MEDIA

The identity development between the individual and society, its connection with the informal learning in the Web 2.0 and Web 3.0 environment and its consequences on the individual as a part of a possible opinion making and changing community are being discussed in this paper. Analyzing the difference between informal learning from the traditional one way media and the newer two way media through an actual example in Slovenia raises and tries to find possible indications to the question, what the consequences, the collateral damage of informal learning, creation of identity through media, especially regarding lying, corruption and clientelism, might be.