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Makale Özeti:
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The media violence is the important problem for education. Based on of Len Masterman‟s
media education theory of critical thinking and the methods of Umbeto Eco, the author of this
article selected the following significant items for the analysis of media texts: author's ideology;
socio-cultural, market and political environment, the process of creating a media text, audience
perceptions, structure and narrative techniques. This approach is quite corresponds to the method
of media texts analysis, building on media literacy education aspects such as media agencies,
media / media text categories, media technologies, media languages, media representations and
media audiences, because all these concepts are directly related to the ideological, socio-cultural
and structural aspects.
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