Müşteri Sadakatini Etkileyen Bir Araç Olarak Oyunlaştırma
Karamanoğlu Mehmetbey Üniversitesi Sosyal ve Ekonomik Araştırmalar DergisiCilt 2017/19-legacy-4003, Sayı 33
Gamification is a new tool that was created to attract people's attention. You can see that this tool is increasingly used by successful companies. To achieve high interest of players, creators of computer games studied their psychology for a long …