Arama

The effect of promotional activities on private hospitals' prestige, recognition and preferability in terms of age and marital status: A case study in Nevşehir

2019·Burcu Gülsevil Belber

International Journal of Social Sciences and Education Research·Cilt 2015/1-legacy-4175, Sayı 2

Health sector has expanded via the increasing number of private hospitals as a result of the demand for health service. Competitive struggle has also increased the expectations of patients (consumers) from health organizations. Patient satisfaction is the most fundamental thing …

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TÜRKİYE’DEKİ ÖZEL HASTANELER İÇİN KÜRESEL PAZARA GİRİŞ STRATEJİLERİ ÜZERİNE BİR MODEL ÖNERİSİ

2017·Prof. Dr. Esin CAN, Seyit EROGLU

USAYSAD-Uluslararası Sağlık Yönetimi ve Stratejileri Araştırma Dergisi·Cilt 2016/1, Sayı 3-legacy-3272

While health sector grows every year both in Turkey and in the world, the importance of private hospitals has also increased in recent years because of applied new health policies. Particularly in the developed and economically strong countries, gradually aging …

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