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Перспективи розвитку сфери ІТ як провідної інноваційної галузі України

Natalia P. Meshko, M. K. Kostiuchenko

The Bulletin of the Dnipropetrovsk University. Series: Management Of InnovationsCilt 2015/23, Sayı 4-legacy-2950

An analysis of Ukrainian IT market was made based on statistical data. This analysis showed that there is great potential for development of innovations sector in Ukraine. A forecast of IT market volumes in 2014-2016 years was made using trend …

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АНАЛІЗ ІСТОРИЧНОГО ДОСВІДУ МАРКЕТИНГОВОЇ ДІЯЛЬНОСТІ В КОНТЕКСТІ ЙОГО ВИКОРИСТАННЯ В СУЧАСНІЙ УКРАЇНСЬКІЙ ПРАКТИЦІ

H. Pshynka

International Journal InternaukaCilt 2016/4, Sayı 4

The article considers the historical experience of the marketing practices of local entrepreneurs. It analyzes the way the savvy Kharkiv entrepreneurs, trying to attract attention of the consumers, used a variety of methods to promote products in the market. It …

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