“Customer loyalty” için 5 makale
International Journal of Social Sciences and Education ResearchCilt 2015/1-legacy-4175, Sayı 1
The hospitality establishments with rising competition conditions of internal and external costumers in accordance with the expectations should understand the service quality approach and should also explain continiously to their personal. Service quality, costumer satisfaction and costumer loyalty are most …
Karamanoğlu Mehmetbey Üniversitesi Sosyal ve Ekonomik Araştırmalar DergisiCilt 2017/19-legacy-4003, Sayı 33
Gamification is a new tool that was created to attract people's attention. You can see that this tool is increasingly used by successful companies. To achieve high interest of players, creators of computer games studied their psychology for a long …
Traektoriâ naukiCilt 2015/1-legacy-2329, Sayı 3
The article conducted an estimation the competitiveness and identified the major competitive advantages of tea TM Alocozay. The target segment of consumers were defined and characterized. The results of market research were generalized, which caused the list of basic options …
International Journal InternaukaCilt 2017/3, Sayı 3
In this article the place loyalty marketing concepts in relationship marketing. The role of customer loyalty in ensuring the competitiveness of enterprises. The main trends of the formation of loyalty. Proposed and described components of the process of forming and …
Celal Bayar Üniversitesi Sosyal Bilimler DergisiCilt 2015/13-legacy-981, Sayı 2
Customer Relationship Management (CRM) and service quality approaches are the most effective ways for retail stores to compete for creating long term brand and customer loyalty by way of ensuring customer satisfaction. Retaining the increasingly sensitive and selective customers has …