Geleneksel ve Dijital Kitle İletişim Araçları Bakımından 1952 ve 2008 ABD Başkanlık Seçim Kampanyaları
İnsan ve İnsan Bilim Kültür Sanat ve Düşünce DergisiCilt 2020/7-legacy-4417, Sayı 25
The modern individual was defined as voter after the emergence of consent-based regimes and was exposed to persuasive political communication messages from the mass media. Mass media is very important for the voter to take an attitude towards the messages …