MARKA KENTLERİN OLUŞMASINDA SPOR PAZARLAMASININ ROLÜNÜ BELİRLEMEYE YÖNELİK ÜNİVERSİTELERARASI FUTSAL MÜSABAKALARINDA BİR ARAŞTIRMA
ASOSOURNALCilt 2014/2-legacy-491, Sayı 3
The competitive advantages of countries, are very important in terms of their regional and local development. In the literature, the branding studies of cities as a competitive advantage, presented with various studies related with branding and city brand examples. In …