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Derginin Adı:
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International Journal of Social and Educational Innovation
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Cilt:
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2015/2
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Sayı:
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3
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Makale Başlık:
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Reaching Out Strategies for Higher Education Institution in Cambodia
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Makale Alternatif Dilde Başlık:
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Alternatif dilde başlık bulunmamaktadır. There is no article title in another language.)
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Makale Eklenme Tarihi:
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4.04.2015
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Okunma Sayısı:
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1
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Makale Özeti:
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Education is increasingly a global business with rapid growth in both campus and distance
learning facilitated by the Internet. The term “marketing” becomes controversy among educational
practitioners when it involves sales, advertising and public relations strategy. Reaching out
strategies is a process that can make positive contribution to both economic capital and social. This journal starts with background study of Cambodia. In the second stage, the journal starts to review education system in Cambodia from French colonial up to date. After understanding the education system in Cambodia, consumer behaviour towards higher education in Cambodia was analysed for both local and international candidates. The paper ended by proposing various methods for reaching out for Cambodia and global markets
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Alternatif Dilde Özet:
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Alternatif dilde abstract bulunmamaktadır. (There is no abstract in another language.)
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